Branding for Berlin Bangers, a food truck that serves traditional German würst (sausages). The logo was designed to communicates key brand values:
Creativity and freedom: with a grungy aesthetic it references stencil street art, it connotes the creative culture of Berlin and the free spirited nature of Berliners.
Fun and playful: it presents as a hand-made, human thing with a sense of vibrant energy. However the layout retains a subtle sense of order and cleanliness.
- Client: Berlin Bangers
- Year: 2014
- Categories: Design, Art Direction